THE FOUNDER

It started with a personal health crisis.

Struggling with PCOS and Omega-3 deficiency, Marcela Tarazona went looking for the best natural source on Earth: the Peruvian Anchoveta.

She found it was nowhere to be bought.

After interviewing 100 fishermen and cooperatives, she discovered the "Logistics of Decay", the reason this superfood never reached the table. Marcela didn't just find a problem; she articulated a solution.

By uniting experts in cooling engineering and chemistry, she is replacing the stigma of the past with the food of the future.

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